Krug, Chs. 2 & 3
Nonprofit Web Best Practices booklet, "the four jobs of an effective nonprofit website" and Principles 1–4
I can't share more than this from a copyrighted textbook—hopefully, everyone can get hold of it in time for Week 3.
A Synthesized Guide
How people really use the web; billboard design and visual hierarchy; in-class UX exercise comparing the GRK site against two peer environmental nonprofits. Identify and meet with your project team. Start setting up your team's Microsoft Teams presence (if you like). Be sure to add me using my email: hwells1@esu.edu
Web Rewrite Exercise assigned (individual, graded). Take one GRK page, cut the copy by half without losing meaning; submit before/after plus a 150-word rationale. Due Tue 9/15.